Industry- Crypto

Business segment- B2B

Sector- SaaS

Timeframe- 6months

Tactics- Event marketing, paid ads, blogpost publications, PR announcements, webinars, social media marketing, strategic partnerships

Objectives- Lead generation, brand awareness

Number of impressions from paid ads- 

Number of webinars hosted- 4

Landing page views-

Partnerships fostered- 4

Events planned- 2

Leads generated- 

Brand awareness- 300% increase

Industry- E-commerce

Business segment- B2C

Sector- SaaS

Timeframe- 3 months

Tactics- Influencer marketing, PR, paid ads, SEO

Objective- Nigerian market penetration, brand awareness, conversion, revenue generation

Number of impressions from paid ads- 

Landing page views-

Leads generated (App downloads)-

Brand awareness- Number 1 most downloaded app in Nigeria 6 weeks post launch

Revenue generated- 

Industry- Fintech

Business segment- B2C

Sector- SaaS

Timeframe- 6 months

Objective- Build an affiliate marketing team from scratch for an investment product

Tactics- Social media marketing, paid ads, funnel optimization, product growth experimentation

Leads generated- 

Revenue generated- 

Industry- AI

Business segment- B2B

Sector- SaaS

Timeframe- 12 months

Tactics- SEO, paid ads, blogpost publications, PR announcements, social media marketing, strategic partnerships

Objectives- Lead generation, funnel optimization, brand awareness

Number of impressions from paid ads- 782,000 with a $3000 budget

Landing page views- 114,052

Partnerships fostered- 3

Leads generated- 46

Brand awareness- 256% increase

Revenue generated- $432,000

Industry- Edtech

Business segment- B2C

Sector- SaaS

Timeframe- 6months

Tactics- Paid ads, email marketing, webinars, social media marketing, strategic partnerships

Objectives- Lead generation, conversion, funnel optimization

Number of impressions from paid ads- 2,540,000 

Number of webinars hosted- 2

Landing page views- 467,124

Partnerships fostered- 1

Leads generated- 182 

Revenue generated- 36,400,000NGN

Industry- Edtech, Crypto, Forex

Business segment- B2C

Sector- SaaS

Timeframe- 24 months

Tactics- Event marketing, paid ads, blogpost publications, PR announcements, webinars, social media marketing, strategic partnerships, community building

Objectives- Lead generation, brand awareness, revenue generation, community building

Number of impressions from paid ads- 

Number of webinars hosted- 78

Landing page views-26,000,000

Partnerships fostered- 8

Events planned- 19

Community volume- 740,000

Leads generated- 1,056,000

Brand awareness- 1200% increase

Industry- Education

Business segment- B2C

Sector- Traditional business

Timeframe- 12 months

Tactics- Social media marketing, paid ads, influencer marketing.

Objectives- Lead generation for college entrance exam, brand awareness, lead generation for nursery and primary school

Number of impressions from paid ads- 746,000 from a $700 initial ad budget

Landing page views- 126,000

Leads generated- 130

Revenue generated- 102,000,000NGN

Industry- Crypto

Business segment- B2B

Sector- SaaS

Timeframe- 6months

Tactics- Paid ads, blogpost publications, PR announcements, community building, social media marketing, strategic partnerships

Objectives- Market penetration, lead generation, brand awareness, conversion, fund raising

Number of impressions from paid ads- 2,076,800 

Landing page views-560,000

Partnerships fostered- 4

Events planned- 1

Leads generated-134

Community volume- 3400 

Brand awareness- 600% increase

Funds raised- $6,500,000

Industry- E- commerce

Business segment- B2B2C

Sector- SaaS

Timeframe- 12 months

Tactics- Paid ads, event marketing, PR announcements, webinars, social media marketing, community building

Objectives- Lead generation, brand awareness 

Number of webinars hosted- 4

Landing page views-

Number of PR publications- 12

Events planned- 2

Leads generated- 8,000

Community volume- 120

Brand awareness- 1000% increase

Revenue generated- App. 50,000,000NGN